Rodney Dangerfield and Jim Carrey at the premiere of 'Dr. Seuss'  How The Grinch Stole Christmas' at the Universal Amphitheatre in Los Angeles Ca. 11/8/00.Photo by Kevin Winter/ImageDirect

Internal Communications Like Rodney Dangerfield Gets No Respect

Liz Wainger Corporate Communications Leave a Comment

They say that those closest to us are often the last to know things.  Nowhere is that more true than within our own companies and organizations.   Internal communications is often an afterthought.  Leaders tend to focus on communicating with those outside, forgetting their most important audience, their own staff and employees.  How can you engage customers, clients or donor …

Email concept with laptop ang girl hands

Email: The Most Dangerous Form of Communication

Liz Wainger Corporate Communications, Marketing, Writing for Business Leave a Comment

Email is the communication tool we all love to hate. It’s fast, inexpensive, convenient and effective. It also is overused or used inappropriately. From sports teams to fashion retailers to political candidates, everyone, it seems, wants my attention and my dollars. And their efforts to get it become more aggressive and intrusive every day. My in-box runneth over with spam …

Emoticons set

Don’t Let the Emoji Get the Best Of You

Liz Wainger Writing and Editing Leave a Comment

A few years ago, I heard an NPR story about a man who had translated Herman Melville’s Moby Dick into emoji.  It seemed yet another cruel assault on the English language and, for that matter, on language in general. For thousands of years, we humans have been perfecting our means of expression.  Our communications built from pictograms and hieroglyphics became …


Communicate Value on This Organizational Diet

Liz Wainger Branding Leave a Comment

No matter what our endeavor, whether we are making mobile phones or enhancing the mobility of someone with a disability, we all seek to create value for those we serve.  And yet, so many worthy ventures and causes don’t get traction because the people behind them struggle to say what their audience most needs and wants to hear—that is, why …